Athletes spend their lives focusing on the game on the field.
But is the game after their playing days are over that can confound them.
Athletes are accustomed to performing and receiving signing bonuses, salary, performance bonuses, and game checks. They also have endorsements and other lucrative opportunities delivered to them or to their agents. But what awaits them after their playing days is a maze of companies, advisors, and relationships in – all in order to generate revenue from various sources – memorabilia, speaking, broadcast, licensing, endorsements — and the temptation of risky investments.
And even when the deals come in, then they need to get paid. For example, the memorabilia business is a cottage cheese business where companies often underpay or even sometimes fail to pay on deals. Who will make sure athletes are getting what they deserve? Who will look to make suggestions on deals in the future?
Fogel & Potamianos LLP’s Sports & Entertainment Group serves athletes by helping them maximize their personal brand, capitalize on strategic business opportunities, and preserve their legacy. The group provides an Athlete Deal Review, where the group reviews all of the athlete’s off-field contracts, providing a deal point summary, helping ensure these are paid properly, and providing suggestions for improvement